Globalbusinessreferstothecommercialactivitiesthattakeplaceacrossnationalborders,involvingtheexchangeofgoods,services,technology,andcapitalbetweencountries.Itencompassesinternationaltrade,foreigninvestments,cross-bordercollaborations,andmultinationaloperations.Companiesengagedinglobalbusinessmustnavigatediversecultures,legalsystems,economicconditions,andpoliticalenvironments.Theriseofglobalization,digitaltechnologies,andfreetradeagreementshassignificantlyexpandedopportunitiesforbusinessestooperateonaworldwidescale.Successinglobalbusinessrequiresadaptability,culturalawareness,andstrategicplanningtoaddresschallengessuchascurrencyfluctuations,tradebarriers,andgeopoliticalriskswhilecapitalizingonnewmarketsandglobalsupplychains.
